Greetings, Music Makers
Are you a songwriter or producer just stepping into the world of sync licensing? Curious how to get your music placed in film, TV, or commercials? We’ve been in your shoes—and at Franki K Music, we’ve learned a few things along the way.
Over the next few weeks, we’ll be sharing key insights and strategies that have helped us build strong partnerships with music libraries and land placements across various media.
Start with First-Class Music
Let’s kick things off with the most essential ingredient: your music.
To stand out in the sync world, your tracks need to be top-tier. That means professional-level composition, performance, recording, and mixing. If you’re not there yet, don’t worry—but do invest the time or collaborate with high-quality music production services to get there.
We’ll cover lyrics and song structure in upcoming posts, but here’s a foundational truth: music supervisors, editors, and music libraries are inundated with submissions. If your track doesn’t sound broadcast-ready within the first few seconds, it’s likely to be skipped—no matter how great the song idea is.
Put simply: if you want to open real doors in sync licensing, your music must sound like it belongs on screen—right out of the gate.
What’s Next?
In our next blog post, we’ll explore the structure and lyrical elements that can make or break a sync opportunity.
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Until next time—let the music move you
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